Feral: How to Be Yourself Professionally as an Artist or Entrepreneur
Build a life and business that feels wildly true to you—without apology.
Feral is part real-talk memoir, part strategic handbook for artists and indie entrepreneurs ready to claim their creative identity, income, and impact. Erin James, seasoned fiber artist, writer, and online business founder, pulls back the curtain on what it actually looks like to grow a handmade empire while raising a family, finding yourself, and ditching the performative hustle.
Inside you'll find:
Unfiltered stories on motherhood, marriage, burnout, rediscovery, and reinvention
Real advice on starting and growing a business—no pyramid scheme required
Practical strategies for building a brand and income from your ideas
Why authenticity beats algorithms, and how to be both professional and personal
Encouragement for women who don’t fit the mold (and never wanted to)
Whether you’re in the early stages of your business or you're shifting into a new season of visibility and confidence, Feralis here to remind you that success isn’t about being liked—it’s about being you, unapologetically, and building something that lasts.
This is for the women who never fully fit in—and finally realized they were never meant to.
PRAISE
"She fearlessly shares everything she learns with others and provides resources for spinners around the world. Erin is an ideas machine, authentic and unapologetic about her space in the community, witty and vibrant - she makes the learning curve of spinning yarn joyful and exciting.
Ashley Martineau
Neauveau
“Working with Erin made me realize how much greater my own indie business could be. It doesn’t need to just be a side hustle. She taught me that our craft could and should be the main gig. I am forever grateful for her.”
Heidi Stone Black
Cocoon Homespun Goods
Erin James is truly a force to be reckoned with. What sets Erin apart is her unwavering support for small, independent, and women-owned businesses, uplifting everyone in her path. Collaborating with her over the years has been an absolute joy, leaving me constantly inspired and dreaming of future opportunities to work together again.
Jessica Ays
Double the Stitches
"This is exactly the kind of tongue in cheek wisdom that I wish I had when I was first starting out. Erin's story is such an inspiration no matter where you currently are in your business journey"
Dawn Prickett,Twice Sheared Sheep
Feral: How to Be Yourself Professionally as an Artist or Entrepreneur
Build a life and business that feels wildly true to you—without apology.
Feral is part real-talk memoir, part strategic handbook for artists and indie entrepreneurs ready to claim their creative identity, income, and impact. Erin James, seasoned fiber artist, writer, and online business founder, pulls back the curtain on what it actually looks like to grow a handmade empire while raising a family, finding yourself, and ditching the performative hustle.
Inside you'll find:
Unfiltered stories on motherhood, marriage, burnout, rediscovery, and reinvention
Real advice on starting and growing a business—no pyramid scheme required
Practical strategies for building a brand and income from your ideas
Why authenticity beats algorithms, and how to be both professional and personal
Encouragement for women who don’t fit the mold (and never wanted to)
Whether you’re in the early stages of your business or you're shifting into a new season of visibility and confidence, Feralis here to remind you that success isn’t about being liked—it’s about being you, unapologetically, and building something that lasts.
This is for the women who never fully fit in—and finally realized they were never meant to.
PRAISE
"She fearlessly shares everything she learns with others and provides resources for spinners around the world. Erin is an ideas machine, authentic and unapologetic about her space in the community, witty and vibrant - she makes the learning curve of spinning yarn joyful and exciting.
Ashley Martineau
Neauveau
“Working with Erin made me realize how much greater my own indie business could be. It doesn’t need to just be a side hustle. She taught me that our craft could and should be the main gig. I am forever grateful for her.”
Heidi Stone Black
Cocoon Homespun Goods
Erin James is truly a force to be reckoned with. What sets Erin apart is her unwavering support for small, independent, and women-owned businesses, uplifting everyone in her path. Collaborating with her over the years has been an absolute joy, leaving me constantly inspired and dreaming of future opportunities to work together again.
Jessica Ays
Double the Stitches
"This is exactly the kind of tongue in cheek wisdom that I wish I had when I was first starting out. Erin's story is such an inspiration no matter where you currently are in your business journey"
Dawn Prickett,Twice Sheared Sheep
